“JoAnna is one of the most thoughtful and committed colleagues I have worked with at Adventure Travel Trade Association. I started working very closely with her about a year ago when we began collaborating on communication projects and a new thought leadership initiative. This ended up being one of the most exciting professional experiences because our joint work required creativity, bold thinking, in-depth industry knowledge, and an analytical mind. JoAnna was outstanding on all of these levels, which made working with her extremely interesting.”
Milena S. Nikolova, expert, behavioral economics for the travel industry
